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Visual Text Comprehension

Quick questions on Tone and target audience in visuals explained: O-Level English

6short Q&A pairs drawn directly from our worked dot-point answer. For full context and worked exam questions, read the parent dot-point page.

What is identifying the target audience?
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The target audience is the group the text is trying to reach. Visual texts are designed for specific audiences, and the choices reveal who:
What is vague audience?
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"It is for everyone" is rarely right. Visual texts target specific groups; identify which and why.
What is not explaining why the choices fit the audience?
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Listing features without linking them to the target group misses the deeper point that the design is aimed at someone.
What is q1?
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What is meant by the "tone" of a visual text? [1 mark]
What is q2?
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Give three signals that reveal the target audience of a visual text. [3 marks]
What is q3?
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Explain why a tone or audience answer must include evidence from the text. [2 marks]

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